table of content
1 Introduction to Research & Analysis Reports
1.1 Marketing Analytics Market Definition
1.2 Market Segments
1.2.1 Market by Type
1.2.2 Market by Application
1.3 Global Marketing Analytics Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
1.5.1 Research Methodology
1.5.2 Research Process
1.5.3 Base Year
1.5.4 Report Assumptions & Caveats
2 Global Marketing Analytics Overall Market Size
2.1 Global Marketing Analytics Market Size: 2022 VS 2032
2.2 Global Marketing Analytics Market Size, Prospects & Forecasts: 2018-2032
2.3 Key Market Trends, Opportunity, Drivers and Restraints
2.3.1 Market Opportunities & Trends
2.3.2 Market Drivers
2.3.3 Market Restraints
3 Company Landscape
3.1 Top Marketing Analytics Players in Global Market
3.2 Top Global Marketing Analytics Companies Ranked by Revenue
3.3 Global Marketing Analytics Revenue by Companies
3.4 Top 3 and Top 5 Marketing Analytics Companies in Global Market, by Revenue in 2022
3.5 Global Companies Marketing Analytics Product Type
3.6 Tier 1, Tier 2 and Tier 3 Marketing Analytics Players in Global Market
3.6.1 List of Global Tier 1 Marketing Analytics Companies
3.6.2 List of Global Tier 2 and Tier 3 Marketing Analytics Companies
4 Market Sights by Product
4.1 Overview
4.1.1 By Type - Global Marketing Analytics Market Size Markets, 2022 & 2032
4.1.2 Software Platform
4.1.3 Professional Services
4.1.4 Hosting Service
4.2 By Type - Global Marketing Analytics Revenue & Forecasts
4.2.1 By Type - Global Marketing Analytics Revenue, 2018-2023
4.2.2 By Type - Global Marketing Analytics Revenue, 2024-2032
4.2.3 By Type - Global Marketing Analytics Revenue Market Share, 2018-2032
5 Sights by Application
5.1 Overview
5.1.1 By Application - Global Marketing Analytics Market Size, 2022 & 2032
5.1.2 Retail and Consumer Goods
5.1.3 Healthcare
5.1.4 Travel and Hospitality
5.1.5 Automotive
5.1.6 Telecommunication
5.1.7 Education
5.1.8 Manufacturing
5.1.9 Other
5.2 By Application - Global Marketing Analytics Revenue & Forecasts
5.2.1 By Application - Global Marketing Analytics Revenue, 2018-2023
5.2.2 By Application - Global Marketing Analytics Revenue, 2024-2032
5.2.3 By Application - Global Marketing Analytics Revenue Market Share, 2018-2032
6 Sights by Region
6.1 By Region - Global Marketing Analytics Market Size, 2022 & 2032
6.2 By Region - Global Marketing Analytics Revenue & Forecasts
6.2.1 By Region - Global Marketing Analytics Revenue, 2018-2023
6.2.2 By Region - Global Marketing Analytics Revenue, 2024-2032
6.2.3 By Region - Global Marketing Analytics Revenue Market Share, 2018-2032
6.3 North America
6.3.1 By Country - North America Marketing Analytics Revenue, 2018-2032
6.3.2 US Marketing Analytics Market Size, 2018-2032
6.3.3 Canada Marketing Analytics Market Size, 2018-2032
6.3.4 Mexico Marketing Analytics Market Size, 2018-2032
6.4 Europe
6.4.1 By Country - Europe Marketing Analytics Revenue, 2018-2032
6.4.2 Germany Marketing Analytics Market Size, 2018-2032
6.4.3 France Marketing Analytics Market Size, 2018-2032
6.4.4 U.K. Marketing Analytics Market Size, 2018-2032
6.4.5 Italy Marketing Analytics Market Size, 2018-2032
6.4.6 Russia Marketing Analytics Market Size, 2018-2032
6.4.7 Nordic Countries Marketing Analytics Market Size, 2018-2032
6.4.8 Benelux Marketing Analytics Market Size, 2018-2032
6.5 Asia
6.5.1 By Region - Asia Marketing Analytics Revenue, 2018-2032
6.5.2 China Marketing Analytics Market Size, 2018-2032
6.5.3 Japan Marketing Analytics Market Size, 2018-2032
6.5.4 South Korea Marketing Analytics Market Size, 2018-2032
6.5.5 Southeast Asia Marketing Analytics Market Size, 2018-2032
6.5.6 India Marketing Analytics Market Size, 2018-2032
6.6 South America
6.6.1 By Country - South America Marketing Analytics Revenue, 2018-2032
6.6.2 Brazil Marketing Analytics Market Size, 2018-2032
6.6.3 Argentina Marketing Analytics Market Size, 2018-2032
6.7 Middle East & Africa
6.7.1 By Country - Middle East & Africa Marketing Analytics Revenue, 2018-2032
6.7.2 Turkey Marketing Analytics Market Size, 2018-2032
6.7.3 Israel Marketing Analytics Market Size, 2018-2032
6.7.4 Saudi Arabia Marketing Analytics Market Size, 2018-2032
6.7.5 UAE Marketing Analytics Market Size, 2018-2032
7 Marketing Analytics Companies Profiles
7.1 Google
7.1.1 Google Company Summary
7.1.2 Google Business Overview
7.1.3 Google Marketing Analytics Major Product Offerings
7.1.4 Google Marketing Analytics Revenue in Global Market (2018-2023)
7.1.5 Google Key News & Latest Developments
7.2 Adobe
7.2.1 Adobe Company Summary
7.2.2 Adobe Business Overview
7.2.3 Adobe Marketing Analytics Major Product Offerings
7.2.4 Adobe Marketing Analytics Revenue in Global Market (2018-2023)
7.2.5 Adobe Key News & Latest Developments
7.3 Salesforce
7.3.1 Salesforce Company Summary
7.3.2 Salesforce Business Overview
7.3.3 Salesforce Marketing Analytics Major Product Offerings
7.3.4 Salesforce Marketing Analytics Revenue in Global Market (2018-2023)
7.3.5 Salesforce Key News & Latest Developments
7.4 Oracle
7.4.1 Oracle Company Summary
7.4.2 Oracle Business Overview
7.4.3 Oracle Marketing Analytics Major Product Offerings
7.4.4 Oracle Marketing Analytics Revenue in Global Market (2018-2023)
7.4.5 Oracle Key News & Latest Developments
7.5 Accenture
7.5.1 Accenture Company Summary
7.5.2 Accenture Business Overview
7.5.3 Accenture Marketing Analytics Major Product Offerings
7.5.4 Accenture Marketing Analytics Revenue in Global Market (2018-2023)
7.5.5 Accenture Key News & Latest Developments
7.6 IBM
7.6.1 IBM Company Summary
7.6.2 IBM Business Overview
7.6.3 IBM Marketing Analytics Major Product Offerings
7.6.4 IBM Marketing Analytics Revenue in Global Market (2018-2023)
7.6.5 IBM Key News & Latest Developments
7.7 Wipro Corporation
7.7.1 Wipro Corporation Company Summary
7.7.2 Wipro Corporation Business Overview
7.7.3 Wipro Corporation Marketing Analytics Major Product Offerings
7.7.4 Wipro Corporation Marketing Analytics Revenue in Global Market (2018-2023)
7.7.5 Wipro Corporation Key News & Latest Developments
7.8 SAS
7.8.1 SAS Company Summary
7.8.2 SAS Business Overview
7.8.3 SAS Marketing Analytics Major Product Offerings
7.8.4 SAS Marketing Analytics Revenue in Global Market (2018-2023)
7.8.5 SAS Key News & Latest Developments
7.9 Teradata
7.9.1 Teradata Company Summary
7.9.2 Teradata Business Overview
7.9.3 Teradata Marketing Analytics Major Product Offerings
7.9.4 Teradata Marketing Analytics Revenue in Global Market (2018-2023)
7.9.5 Teradata Key News & Latest Developments
7.10 Microsoft Corporation
7.10.1 Microsoft Corporation Company Summary
7.10.2 Microsoft Corporation Business Overview
7.10.3 Microsoft Corporation Marketing Analytics Major Product Offerings
7.10.4 Microsoft Corporation Marketing Analytics Revenue in Global Market (2018-2023)
7.10.5 Microsoft Corporation Key News & Latest Developments
7.11 McKinsey & Company
7.11.1 McKinsey & Company Company Summary
7.11.2 McKinsey & Company Business Overview
7.11.3 McKinsey & Company Marketing Analytics Major Product Offerings
7.11.4 McKinsey & Company Marketing Analytics Revenue in Global Market (2018-2023)
7.11.5 McKinsey & Company Key News & Latest Developments
7.12 Harte Hank
7.12.1 Harte Hank Company Summary
7.12.2 Harte Hank Business Overview
7.12.3 Harte Hank Marketing Analytics Major Product Offerings
7.12.4 Harte Hank Marketing Analytics Revenue in Global Market (2018-2023)
7.12.5 Harte Hank Key News & Latest Developments
7.13 Pegasystems
7.13.1 Pegasystems Company Summary
7.13.2 Pegasystems Business Overview
7.13.3 Pegasystems Marketing Analytics Major Product Offerings
7.13.4 Pegasystems Marketing Analytics Revenue in Global Market (2018-2023)
7.13.5 Pegasystems Key News & Latest Developments
7.14 NGData
7.14.1 NGData Company Summary
7.14.2 NGData Business Overview
7.14.3 NGData Marketing Analytics Major Product Offerings
7.14.4 NGData Marketing Analytics Revenue in Global Market (2018-2023)
7.14.5 NGData Key News & Latest Developments
7.15 Experian
7.15.1 Experian Company Summary
7.15.2 Experian Business Overview
7.15.3 Experian Marketing Analytics Major Product Offerings
7.15.4 Experian Marketing Analytics Revenue in Global Market (2018-2023)
7.15.5 Experian Key News & Latest Developments
7.16 Tableau Software
7.16.1 Tableau Software Company Summary
7.16.2 Tableau Software Business Overview
7.16.3 Tableau Software Marketing Analytics Major Product Offerings
7.16.4 Tableau Software Marketing Analytics Revenue in Global Market (2018-2023)
7.16.5 Tableau Software Key News & Latest Developments
7.17 GoodData
7.17.1 GoodData Company Summary
7.17.2 GoodData Business Overview
7.17.3 GoodData Marketing Analytics Major Product Offerings
7.17.4 GoodData Marketing Analytics Revenue in Global Market (2018-2023)
7.17.5 GoodData Key News & Latest Developments
7.18 Neustar
7.18.1 Neustar Company Summary
7.18.2 Neustar Business Overview
7.18.3 Neustar Marketing Analytics Major Product Offerings
7.18.4 Neustar Marketing Analytics Revenue in Global Market (2018-2023)
7.18.5 Neustar Key News & Latest Developments
8 Conclusion
9 Appendix
9.1 Note
9.2 Examples of Clients
9.3 Disclaimer