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TV Ad-spending Market, Global Outlook and Forecast 2023-2030

TV advertising enables advertisers to create awareness about their products and influence the buying decision of consumers.
This report aims to provide a comprehensive presentation of the global market for TV Ad-spending, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding TV Ad-spending. This report contains market size and forecasts of TV Ad-spending in global, including the following market information:
Global TV Ad-spending Market Revenue, 2018-2023, 2024-2030, ($ millions)
Global top five companies in 2022 (%)
The global TV Ad-spending market was valued at US$ million in 2022 and is projected to reach US$ million by 2029, at a CAGR of % during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
Since TV is the most widely viewed medium worldwide, advertisers are drawn to this medium of advertising. Advertising on TV can be done using traditional commercial channels or multichannel campaigns. Advertisers have increased their spending on TV advertising owing to a rise in consumer confidence.
We surveyed the TV Ad-spending companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global TV Ad-spending Market, by Type, 2018-2023, 2024-2030 ($ millions)
Global TV Ad-spending Market Segment Percentages, by Type, 2022 (%)
Linear Tv
Streaming Television
PC
Smartphone
Tablet
Global TV Ad-spending Market, by Application, 2018-2023, 2024-2030 ($ millions)
Global TV Ad-spending Market Segment Percentages, by Application, 2022 (%)
Retail
Automobile
Financial Services
Telecom
Electronics
Travel
Media and Entertainment
Healthcare
Global TV Ad-spending Market, By Region and Country, 2018-2023, 2024-2030 ($ Millions)
Global TV Ad-spending Market Segment Percentages, By Region and Country, 2022 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies TV Ad-spending revenues in global market, 2018-2023 (estimated), ($ millions)
Key companies TV Ad-spending revenues share in global market, 2022 (%)
Further, the report presents profiles of competitors in the market, key players include:
American Express
Comcast
Ford
P&G
Pfizer
Verizon Communications
AT&T
Chrysler
General Motors
Johnson & Johnson
JP Morgan Chase
L?Oreal
Nissan
Time Warner
Toyota
Walt Disney
Outline of Major Chapters:
Chapter 1: Introduces the definition of TV Ad-spending, market overview.
Chapter 2: Global TV Ad-spending market size in revenue.
Chapter 3: Detailed analysis of TV Ad-spending company competitive landscape, revenue and market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of TV Ad-spending in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: The main points and conclusions of the report.