Brand Activation Service is the service for marketing strategy adopted when the product reaches the maturity stage of product life cycle, and profits have fallen drastically. It is an attempt to bring the product back in the market and secure the sources of customers.
This report aims to provide a comprehensive presentation of the global market for Brand Activation Service, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Brand Activation Service. This report contains market size and forecasts of Brand Activation Service in global, including the following market information:
Global Brand Activation Service Market Revenue, 2018-2023, 2024-2032, ($ millions)
Global top five companies in 2022 (%)
The global Brand Activation Service market was valued at US$ million in 2022 and is projected to reach US$ million by 2029, at a CAGR of % during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
The U.S. Market is Estimated at $ Million in 2022, While China is to reach $ Million.
Conventions Segment to Reach $ Million by 2029, with a % CAGR in next six years.
The global key manufacturers of Brand Activation Service include Questex, Carlson Wagonlit Travel, BCD Group, Capita, Cievents, IPG, ATPI, Pico Global and Uniplan, etc. in 2022, the global top five players have a share approximately % in terms of revenue.
We surveyed the Brand Activation Service companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Brand Activation Service Market, by Type, 2018-2023, 2024-2032 ($ millions)
Global Brand Activation Service Market Segment Percentages, by Type, 2022 (%)
Conventions
Exhibitions
Others
Global Brand Activation Service Market, by Application, 2018-2023, 2024-2032 ($ millions)
Global Brand Activation Service Market Segment Percentages, by Application, 2022 (%)
Large Enterprises
Small and Medium-sized Enterprises (SMEs)
Global Brand Activation Service Market, By Region and Country, 2018-2023, 2024-2032 ($ Millions)
Global Brand Activation Service Market Segment Percentages, By Region and Country, 2022 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Brand Activation Service revenues in global market, 2018-2023 (estimated), ($ millions)
Key companies Brand Activation Service revenues share in global market, 2022 (%)
Further, the report presents profiles of competitors in the market, key players include:
Questex
Carlson Wagonlit Travel
BCD Group
Capita
Cievents
IPG
ATPI
Pico Global
Uniplan
Freeman
Conference Care
Cheil Worldwide
MCI Group
Outline of Major Chapters:
Chapter 1: Introduces the definition of Brand Activation Service, market overview.
Chapter 2: Global Brand Activation Service market size in revenue.
Chapter 3: Detailed analysis of Brand Activation Service company competitive landscape, revenue and market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Brand Activation Service in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: The main points and conclusions of the report.
TABLE OF CONTENTS
1 Introduction to Research & Analysis Reports
1.1 Brand Activation Service Market Definition
1.2 Market Segments
1.2.1 Market by Type
1.2.2 Market by Application
1.3 Global Brand Activation Service Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
1.5.1 Research Methodology
1.5.2 Research Process
1.5.3 Base Year
1.5.4 Report Assumptions & Caveats
2 Global Brand Activation Service Overall Market Size
2.1 Global Brand Activation Service Market Size: 2022 VS 2032
2.2 Global Brand Activation Service Market Size, Prospects & Forecasts: 2018-2032
2.3 Key Market Trends, Opportunity, Drivers and Restraints
2.3.1 Market Opportunities & Trends
2.3.2 Market Drivers
2.3.3 Market Restraints
3 Company Landscape
3.1 Top Brand Activation Service Players in Global Market
3.2 Top Global Brand Activation Service Companies Ranked by Revenue
3.3 Global Brand Activation Service Revenue by Companies
3.4 Top 3 and Top 5 Brand Activation Service Companies in Global Market, by Revenue in 2022
3.5 Global Companies Brand Activation Service Product Type
3.6 Tier 1, Tier 2 and Tier 3 Brand Activation Service Players in Global Market
3.6.1 List of Global Tier 1 Brand Activation Service Companies
3.6.2 List of Global Tier 2 and Tier 3 Brand Activation Service Companies
4 Market Sights by Product
4.1 Overview
4.1.1 By Type - Global Brand Activation Service Market Size Markets, 2022 & 2032
4.1.2 Conventions
4.1.3 Exhibitions
4.1.4 Others
4.2 By Type - Global Brand Activation Service Revenue & Forecasts
4.2.1 By Type - Global Brand Activation Service Revenue, 2018-2023
4.2.2 By Type - Global Brand Activation Service Revenue, 2024-2032
4.2.3 By Type - Global Brand Activation Service Revenue Market Share, 2018-2032
5 Sights by Application
5.1 Overview
5.1.1 By Application - Global Brand Activation Service Market Size, 2022 & 2032
5.1.2 Large Enterprises
5.1.3 Small and Medium-sized Enterprises (SMEs)
5.2 By Application - Global Brand Activation Service Revenue & Forecasts
5.2.1 By Application - Global Brand Activation Service Revenue, 2018-2023
5.2.2 By Application - Global Brand Activation Service Revenue, 2024-2032
5.2.3 By Application - Global Brand Activation Service Revenue Market Share, 2018-2032
6 Sights by Region
6.1 By Region - Global Brand Activation Service Market Size, 2022 & 2032
6.2 By Region - Global Brand Activation Service Revenue & Forecasts
6.2.1 By Region - Global Brand Activation Service Revenue, 2018-2023
6.2.2 By Region - Global Brand Activation Service Revenue, 2024-2032
6.2.3 By Region - Global Brand Activation Service Revenue Market Share, 2018-2032
6.3 North America
6.3.1 By Country - North America Brand Activation Service Revenue, 2018-2032
6.3.2 US Brand Activation Service Market Size, 2018-2032
6.3.3 Canada Brand Activation Service Market Size, 2018-2032
6.3.4 Mexico Brand Activation Service Market Size, 2018-2032
6.4 Europe
6.4.1 By Country - Europe Brand Activation Service Revenue, 2018-2032
6.4.2 Germany Brand Activation Service Market Size, 2018-2032
6.4.3 France Brand Activation Service Market Size, 2018-2032
6.4.4 U.K. Brand Activation Service Market Size, 2018-2032
6.4.5 Italy Brand Activation Service Market Size, 2018-2032
6.4.6 Russia Brand Activation Service Market Size, 2018-2032
6.4.7 Nordic Countries Brand Activation Service Market Size, 2018-2032
6.4.8 Benelux Brand Activation Service Market Size, 2018-2032
6.5 Asia
6.5.1 By Region - Asia Brand Activation Service Revenue, 2018-2032
6.5.2 China Brand Activation Service Market Size, 2018-2032
6.5.3 Japan Brand Activation Service Market Size, 2018-2032
6.5.4 South Korea Brand Activation Service Market Size, 2018-2032
6.5.5 Southeast Asia Brand Activation Service Market Size, 2018-2032
6.5.6 India Brand Activation Service Market Size, 2018-2032
6.6 South America
6.6.1 By Country - South America Brand Activation Service Revenue, 2018-2032
6.6.2 Brazil Brand Activation Service Market Size, 2018-2032
6.6.3 Argentina Brand Activation Service Market Size, 2018-2032
6.7 Middle East & Africa
6.7.1 By Country - Middle East & Africa Brand Activation Service Revenue, 2018-2032
6.7.2 Turkey Brand Activation Service Market Size, 2018-2032
6.7.3 Israel Brand Activation Service Market Size, 2018-2032
6.7.4 Saudi Arabia Brand Activation Service Market Size, 2018-2032
6.7.5 UAE Brand Activation Service Market Size, 2018-2032
7 Brand Activation Service Companies Profiles
7.1 Questex
7.1.1 Questex Company Summary
7.1.2 Questex Business Overview
7.1.3 Questex Brand Activation Service Major Product Offerings
7.1.4 Questex Brand Activation Service Revenue in Global Market (2018-2023)
7.1.5 Questex Key News & Latest Developments
7.2 Carlson Wagonlit Travel
7.2.1 Carlson Wagonlit Travel Company Summary
7.2.2 Carlson Wagonlit Travel Business Overview
7.2.3 Carlson Wagonlit Travel Brand Activation Service Major Product Offerings
7.2.4 Carlson Wagonlit Travel Brand Activation Service Revenue in Global Market (2018-2023)
7.2.5 Carlson Wagonlit Travel Key News & Latest Developments
7.3 BCD Group
7.3.1 BCD Group Company Summary
7.3.2 BCD Group Business Overview
7.3.3 BCD Group Brand Activation Service Major Product Offerings
7.3.4 BCD Group Brand Activation Service Revenue in Global Market (2018-2023)
7.3.5 BCD Group Key News & Latest Developments
7.4 Capita
7.4.1 Capita Company Summary
7.4.2 Capita Business Overview
7.4.3 Capita Brand Activation Service Major Product Offerings
7.4.4 Capita Brand Activation Service Revenue in Global Market (2018-2023)
7.4.5 Capita Key News & Latest Developments
7.5 Cievents
7.5.1 Cievents Company Summary
7.5.2 Cievents Business Overview
7.5.3 Cievents Brand Activation Service Major Product Offerings
7.5.4 Cievents Brand Activation Service Revenue in Global Market (2018-2023)
7.5.5 Cievents Key News & Latest Developments
7.6 IPG
7.6.1 IPG Company Summary
7.6.2 IPG Business Overview
7.6.3 IPG Brand Activation Service Major Product Offerings
7.6.4 IPG Brand Activation Service Revenue in Global Market (2018-2023)
7.6.5 IPG Key News & Latest Developments
7.7 ATPI
7.7.1 ATPI Company Summary
7.7.2 ATPI Business Overview
7.7.3 ATPI Brand Activation Service Major Product Offerings
7.7.4 ATPI Brand Activation Service Revenue in Global Market (2018-2023)
7.7.5 ATPI Key News & Latest Developments
7.8 Pico Global
7.8.1 Pico Global Company Summary
7.8.2 Pico Global Business Overview
7.8.3 Pico Global Brand Activation Service Major Product Offerings
7.8.4 Pico Global Brand Activation Service Revenue in Global Market (2018-2023)
7.8.5 Pico Global Key News & Latest Developments
7.9 Uniplan
7.9.1 Uniplan Company Summary
7.9.2 Uniplan Business Overview
7.9.3 Uniplan Brand Activation Service Major Product Offerings
7.9.4 Uniplan Brand Activation Service Revenue in Global Market (2018-2023)
7.9.5 Uniplan Key News & Latest Developments
7.10 Freeman
7.10.1 Freeman Company Summary
7.10.2 Freeman Business Overview
7.10.3 Freeman Brand Activation Service Major Product Offerings
7.10.4 Freeman Brand Activation Service Revenue in Global Market (2018-2023)
7.10.5 Freeman Key News & Latest Developments
7.11 Conference Care
7.11.1 Conference Care Company Summary
7.11.2 Conference Care Business Overview
7.11.3 Conference Care Brand Activation Service Major Product Offerings
7.11.4 Conference Care Brand Activation Service Revenue in Global Market (2018-2023)
7.11.5 Conference Care Key News & Latest Developments
7.12 Cheil Worldwide
7.12.1 Cheil Worldwide Company Summary
7.12.2 Cheil Worldwide Business Overview
7.12.3 Cheil Worldwide Brand Activation Service Major Product Offerings
7.12.4 Cheil Worldwide Brand Activation Service Revenue in Global Market (2018-2023)
7.12.5 Cheil Worldwide Key News & Latest Developments
7.13 MCI Group
7.13.1 MCI Group Company Summary
7.13.2 MCI Group Business Overview
7.13.3 MCI Group Brand Activation Service Major Product Offerings
7.13.4 MCI Group Brand Activation Service Revenue in Global Market (2018-2023)
7.13.5 MCI Group Key News & Latest Developments
8 Conclusion
9 Appendix
9.1 Note
9.2 Examples of Clients
9.3 Disclaimer
LIST OF TABLES & FIGURES
List of Tables
Table 1. Brand Activation Service Market Opportunities & Trends in Global Market
Table 2. Brand Activation Service Market Drivers in Global Market
Table 3. Brand Activation Service Market Restraints in Global Market
Table 4. Key Players of Brand Activation Service in Global Market
Table 5. Top Brand Activation Service Players in Global Market, Ranking by Revenue (2022)
Table 6. Global Brand Activation Service Revenue by Companies, (US$, Mn), 2018-2023
Table 7. Global Brand Activation Service Revenue Share by Companies, 2018-2023
Table 8. Global Companies Brand Activation Service Product Type
Table 9. List of Global Tier 1 Brand Activation Service Companies, Revenue (US$, Mn) in 2022 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Brand Activation Service Companies, Revenue (US$, Mn) in 2022 and Market Share
Table 11. By Type ? Global Brand Activation Service Revenue, (US$, Mn), 2022 & 2032
Table 12. By Type - Brand Activation Service Revenue in Global (US$, Mn), 2018-2023
Table 13. By Type - Brand Activation Service Revenue in Global (US$, Mn), 2024-2032
Table 14. By Application ? Global Brand Activation Service Revenue, (US$, Mn), 2022 & 2032
Table 15. By Application - Brand Activation Service Revenue in Global (US$, Mn), 2018-2023
Table 16. By Application - Brand Activation Service Revenue in Global (US$, Mn), 2024-2032
Table 17. By Region ? Global Brand Activation Service Revenue, (US$, Mn), 2022 & 2032
Table 18. By Region - Global Brand Activation Service Revenue (US$, Mn), 2018-2023
Table 19. By Region - Global Brand Activation Service Revenue (US$, Mn), 2024-2032
Table 20. By Country - North America Brand Activation Service Revenue, (US$, Mn), 2018-2023
Table 21. By Country - North America Brand Activation Service Revenue, (US$, Mn), 2024-2032
Table 22. By Country - Europe Brand Activation Service Revenue, (US$, Mn), 2018-2023
Table 23. By Country - Europe Brand Activation Service Revenue, (US$, Mn), 2024-2032
Table 24. By Region - Asia Brand Activation Service Revenue, (US$, Mn), 2018-2023
Table 25. By Region - Asia Brand Activation Service Revenue, (US$, Mn), 2024-2032
Table 26. By Country - South America Brand Activation Service Revenue, (US$, Mn), 2018-2023
Table 27. By Country - South America Brand Activation Service Revenue, (US$, Mn), 2024-2032
Table 28. By Country - Middle East & Africa Brand Activation Service Revenue, (US$, Mn), 2018-2023
Table 29. By Country - Middle East & Africa Brand Activation Service Revenue, (US$, Mn), 2024-2032
Table 30. Questex Company Summary
Table 31. Questex Brand Activation Service Product Offerings
Table 32. Questex Brand Activation Service Revenue (US$, Mn) & (2018-2023)
Table 33. Questex Key News & Latest Developments
Table 34. Carlson Wagonlit Travel Company Summary
Table 35. Carlson Wagonlit Travel Brand Activation Service Product Offerings
Table 36. Carlson Wagonlit Travel Brand Activation Service Revenue (US$, Mn) & (2018-2023)
Table 37. Carlson Wagonlit Travel Key News & Latest Developments
Table 38. BCD Group Company Summary
Table 39. BCD Group Brand Activation Service Product Offerings
Table 40. BCD Group Brand Activation Service Revenue (US$, Mn) & (2018-2023)
Table 41. BCD Group Key News & Latest Developments
Table 42. Capita Company Summary
Table 43. Capita Brand Activation Service Product Offerings
Table 44. Capita Brand Activation Service Revenue (US$, Mn) & (2018-2023)
Table 45. Capita Key News & Latest Developments
Table 46. Cievents Company Summary
Table 47. Cievents Brand Activation Service Product Offerings
Table 48. Cievents Brand Activation Service Revenue (US$, Mn) & (2018-2023)
Table 49. Cievents Key News & Latest Developments
Table 50. IPG Company Summary
Table 51. IPG Brand Activation Service Product Offerings
Table 52. IPG Brand Activation Service Revenue (US$, Mn) & (2018-2023)
Table 53. IPG Key News & Latest Developments
Table 54. ATPI Company Summary
Table 55. ATPI Brand Activation Service Product Offerings
Table 56. ATPI Brand Activation Service Revenue (US$, Mn) & (2018-2023)
Table 57. ATPI Key News & Latest Developments
Table 58. Pico Global Company Summary
Table 59. Pico Global Brand Activation Service Product Offerings
Table 60. Pico Global Brand Activation Service Revenue (US$, Mn) & (2018-2023)
Table 61. Pico Global Key News & Latest Developments
Table 62. Uniplan Company Summary
Table 63. Uniplan Brand Activation Service Product Offerings
Table 64. Uniplan Brand Activation Service Revenue (US$, Mn) & (2018-2023)
Table 65. Uniplan Key News & Latest Developments
Table 66. Freeman Company Summary
Table 67. Freeman Brand Activation Service Product Offerings
Table 68. Freeman Brand Activation Service Revenue (US$, Mn) & (2018-2023)
Table 69. Freeman Key News & Latest Developments
Table 70. Conference Care Company Summary
Table 71. Conference Care Brand Activation Service Product Offerings
Table 72. Conference Care Brand Activation Service Revenue (US$, Mn) & (2018-2023)
Table 73. Conference Care Key News & Latest Developments
Table 74. Cheil Worldwide Company Summary
Table 75. Cheil Worldwide Brand Activation Service Product Offerings
Table 76. Cheil Worldwide Brand Activation Service Revenue (US$, Mn) & (2018-2023)
Table 77. Cheil Worldwide Key News & Latest Developments
Table 78. MCI Group Company Summary
Table 79. MCI Group Brand Activation Service Product Offerings
Table 80. MCI Group Brand Activation Service Revenue (US$, Mn) & (2018-2023)
Table 81. MCI Group Key News & Latest Developments
List of Figures
Figure 1. Brand Activation Service Segment by Type in 2022
Figure 2. Brand Activation Service Segment by Application in 2022
Figure 3. Global Brand Activation Service Market Overview: 2022
Figure 4. Key Caveats
Figure 5. Global Brand Activation Service Market Size: 2022 VS 2032 (US$, Mn)
Figure 6. Global Brand Activation Service Revenue, 2018-2032 (US$, Mn)
Figure 7. The Top 3 and 5 Players Market Share by Brand Activation Service Revenue in 2022
Figure 8. By Type - Global Brand Activation Service Revenue Market Share, 2018-2032
Figure 9. By Application - Global Brand Activation Service Revenue Market Share, 2018-2032
Figure 10. By Type - Global Brand Activation Service Revenue, (US$, Mn), 2022 & 2032
Figure 11. By Type - Global Brand Activation Service Revenue Market Share, 2018-2032
Figure 12. By Application - Global Brand Activation Service Revenue, (US$, Mn), 2022 & 2032
Figure 13. By Application - Global Brand Activation Service Revenue Market Share, 2018-2032
Figure 14. By Region - Global Brand Activation Service Revenue Market Share, 2018-2032
Figure 15. By Country - North America Brand Activation Service Revenue Market Share, 2018-2032
Figure 16. US Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 17. Canada Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 18. Mexico Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 19. By Country - Europe Brand Activation Service Revenue Market Share, 2018-2032
Figure 20. Germany Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 21. France Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 22. U.K. Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 23. Italy Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 24. Russia Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 25. Nordic Countries Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 26. Benelux Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 27. By Region - Asia Brand Activation Service Revenue Market Share, 2018-2032
Figure 28. China Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 29. Japan Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 30. South Korea Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 31. Southeast Asia Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 32. India Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 33. By Country - South America Brand Activation Service Revenue Market Share, 2018-2032
Figure 34. Brazil Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 35. Argentina Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 36. By Country - Middle East & Africa Brand Activation Service Revenue Market Share, 2018-2032
Figure 37. Turkey Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 38. Israel Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 39. Saudi Arabia Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 40. UAE Brand Activation Service Revenue, (US$, Mn), 2018-2032
Figure 41. Questex Brand Activation Service Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 42. Carlson Wagonlit Travel Brand Activation Service Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 43. BCD Group Brand Activation Service Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 44. Capita Brand Activation Service Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 45. Cievents Brand Activation Service Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 46. IPG Brand Activation Service Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 47. ATPI Brand Activation Service Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 48. Pico Global Brand Activation Service Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 49. Uniplan Brand Activation Service Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 50. Freeman Brand Activation Service Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 51. Conference Care Brand Activation Service Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 52. Cheil Worldwide Brand Activation Service Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 53. MCI Group Brand Activation Service Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
