Online advertising platforms let you organize your digital marketing initiatives in one place, saving you loads of time. You can manage your ad campaigns, generate reports, explore analytics and find out who interacts with your marketing messages. There are hundreds of these services out there, so it can be hard to know which platform is best for your business. Here's a complete list of the top digital advertising programs.
This report aims to provide a comprehensive presentation of the global market for Online Advertising Platform, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Online Advertising Platform. This report contains market size and forecasts of Online Advertising Platform in global, including the following market information:
Global Online Advertising Platform Market Revenue, 2018-2023, 2024-2032, ($ millions)
Global top five companies in 2022 (%)
The global Online Advertising Platform market was valued at US$ million in 2022 and is projected to reach US$ million by 2029, at a CAGR of % during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
The U.S. Market is Estimated at $ Million in 2022, While China is to reach $ Million.
Display Advertising Segment to Reach $ Million by 2029, with a % CAGR in next six years.
The global key manufacturers of Online Advertising Platform include Facebook, Google, WordStream, Sizmek, Marin Software, DataXu, BaiDu, WeiBo and Twitter, etc. in 2022, the global top five players have a share approximately % in terms of revenue.
We has surveyed the Online Advertising Platform companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Online Advertising Platform Market, by Type, 2018-2023, 2024-2032 ($ millions)
Global Online Advertising Platform Market Segment Percentages, by Type, 2022 (%)
Display Advertising
Interstitial Advertising
Mobile Advertising
Social Media Advertising
Other
Global Online Advertising Platform Market, by Application, 2018-2023, 2024-2032 ($ millions)
Global Online Advertising Platform Market Segment Percentages, by Application, 2022 (%)
Personal
Enterprise
Government
Other
Global Online Advertising Platform Market, By Region and Country, 2018-2023, 2024-2032 ($ Millions)
Global Online Advertising Platform Market Segment Percentages, By Region and Country, 2022 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Online Advertising Platform revenues in global market, 2018-2023 (estimated), ($ millions)
Key companies Online Advertising Platform revenues share in global market, 2022 (%)
Further, the report presents profiles of competitors in the market, key players include:
Facebook
Google
WordStream
Sizmek
Marin Software
DataXu
BaiDu
WeiBo
Twitter
Tencent
Outline of Major Chapters:
Chapter 1: Introduces the definition of Online Advertising Platform, market overview.
Chapter 2: Global Online Advertising Platform market size in revenue.
Chapter 3: Detailed analysis of Online Advertising Platform company competitive landscape, revenue and market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Online Advertising Platform in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: The main points and conclusions of the report.
TABLE OF CONTENTS
1 Introduction to Research & Analysis Reports
1.1 Online Advertising Platform Market Definition
1.2 Market Segments
1.2.1 Market by Type
1.2.2 Market by Application
1.3 Global Online Advertising Platform Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
1.5.1 Research Methodology
1.5.2 Research Process
1.5.3 Base Year
1.5.4 Report Assumptions & Caveats
2 Global Online Advertising Platform Overall Market Size
2.1 Global Online Advertising Platform Market Size: 2022 VS 2032
2.2 Global Online Advertising Platform Market Size, Prospects & Forecasts: 2018-2032
2.3 Key Market Trends, Opportunity, Drivers and Restraints
2.3.1 Market Opportunities & Trends
2.3.2 Market Drivers
2.3.3 Market Restraints
3 Company Landscape
3.1 Top Online Advertising Platform Players in Global Market
3.2 Top Global Online Advertising Platform Companies Ranked by Revenue
3.3 Global Online Advertising Platform Revenue by Companies
3.4 Top 3 and Top 5 Online Advertising Platform Companies in Global Market, by Revenue in 2022
3.5 Global Companies Online Advertising Platform Product Type
3.6 Tier 1, Tier 2 and Tier 3 Online Advertising Platform Players in Global Market
3.6.1 List of Global Tier 1 Online Advertising Platform Companies
3.6.2 List of Global Tier 2 and Tier 3 Online Advertising Platform Companies
4 Market Sights by Product
4.1 Overview
4.1.1 By Type - Global Online Advertising Platform Market Size Markets, 2022 & 2032
4.1.2 Display Advertising
4.1.3 Interstitial Advertising
4.1.4 Mobile Advertising
4.1.5 Social Media Advertising
4.1.6 Other
4.2 By Type - Global Online Advertising Platform Revenue & Forecasts
4.2.1 By Type - Global Online Advertising Platform Revenue, 2018-2023
4.2.2 By Type - Global Online Advertising Platform Revenue, 2024-2032
4.2.3 By Type - Global Online Advertising Platform Revenue Market Share, 2018-2032
5 Sights by Application
5.1 Overview
5.1.1 By Application - Global Online Advertising Platform Market Size, 2022 & 2032
5.1.2 Personal
5.1.3 Enterprise
5.1.4 Government
5.1.5 Other
5.2 By Application - Global Online Advertising Platform Revenue & Forecasts
5.2.1 By Application - Global Online Advertising Platform Revenue, 2018-2023
5.2.2 By Application - Global Online Advertising Platform Revenue, 2024-2032
5.2.3 By Application - Global Online Advertising Platform Revenue Market Share, 2018-2032
6 Sights by Region
6.1 By Region - Global Online Advertising Platform Market Size, 2022 & 2032
6.2 By Region - Global Online Advertising Platform Revenue & Forecasts
6.2.1 By Region - Global Online Advertising Platform Revenue, 2018-2023
6.2.2 By Region - Global Online Advertising Platform Revenue, 2024-2032
6.2.3 By Region - Global Online Advertising Platform Revenue Market Share, 2018-2032
6.3 North America
6.3.1 By Country - North America Online Advertising Platform Revenue, 2018-2032
6.3.2 US Online Advertising Platform Market Size, 2018-2032
6.3.3 Canada Online Advertising Platform Market Size, 2018-2032
6.3.4 Mexico Online Advertising Platform Market Size, 2018-2032
6.4 Europe
6.4.1 By Country - Europe Online Advertising Platform Revenue, 2018-2032
6.4.2 Germany Online Advertising Platform Market Size, 2018-2032
6.4.3 France Online Advertising Platform Market Size, 2018-2032
6.4.4 U.K. Online Advertising Platform Market Size, 2018-2032
6.4.5 Italy Online Advertising Platform Market Size, 2018-2032
6.4.6 Russia Online Advertising Platform Market Size, 2018-2032
6.4.7 Nordic Countries Online Advertising Platform Market Size, 2018-2032
6.4.8 Benelux Online Advertising Platform Market Size, 2018-2032
6.5 Asia
6.5.1 By Region - Asia Online Advertising Platform Revenue, 2018-2032
6.5.2 China Online Advertising Platform Market Size, 2018-2032
6.5.3 Japan Online Advertising Platform Market Size, 2018-2032
6.5.4 South Korea Online Advertising Platform Market Size, 2018-2032
6.5.5 Southeast Asia Online Advertising Platform Market Size, 2018-2032
6.5.6 India Online Advertising Platform Market Size, 2018-2032
6.6 South America
6.6.1 By Country - South America Online Advertising Platform Revenue, 2018-2032
6.6.2 Brazil Online Advertising Platform Market Size, 2018-2032
6.6.3 Argentina Online Advertising Platform Market Size, 2018-2032
6.7 Middle East & Africa
6.7.1 By Country - Middle East & Africa Online Advertising Platform Revenue, 2018-2032
6.7.2 Turkey Online Advertising Platform Market Size, 2018-2032
6.7.3 Israel Online Advertising Platform Market Size, 2018-2032
6.7.4 Saudi Arabia Online Advertising Platform Market Size, 2018-2032
6.7.5 UAE Online Advertising Platform Market Size, 2018-2032
7 Online Advertising Platform Companies Profiles
7.1 Facebook
7.1.1 Facebook Company Summary
7.1.2 Facebook Business Overview
7.1.3 Facebook Online Advertising Platform Major Product Offerings
7.1.4 Facebook Online Advertising Platform Revenue in Global Market (2018-2023)
7.1.5 Facebook Key News & Latest Developments
7.2 Google
7.2.1 Google Company Summary
7.2.2 Google Business Overview
7.2.3 Google Online Advertising Platform Major Product Offerings
7.2.4 Google Online Advertising Platform Revenue in Global Market (2018-2023)
7.2.5 Google Key News & Latest Developments
7.3 WordStream
7.3.1 WordStream Company Summary
7.3.2 WordStream Business Overview
7.3.3 WordStream Online Advertising Platform Major Product Offerings
7.3.4 WordStream Online Advertising Platform Revenue in Global Market (2018-2023)
7.3.5 WordStream Key News & Latest Developments
7.4 Sizmek
7.4.1 Sizmek Company Summary
7.4.2 Sizmek Business Overview
7.4.3 Sizmek Online Advertising Platform Major Product Offerings
7.4.4 Sizmek Online Advertising Platform Revenue in Global Market (2018-2023)
7.4.5 Sizmek Key News & Latest Developments
7.5 Marin Software
7.5.1 Marin Software Company Summary
7.5.2 Marin Software Business Overview
7.5.3 Marin Software Online Advertising Platform Major Product Offerings
7.5.4 Marin Software Online Advertising Platform Revenue in Global Market (2018-2023)
7.5.5 Marin Software Key News & Latest Developments
7.6 DataXu
7.6.1 DataXu Company Summary
7.6.2 DataXu Business Overview
7.6.3 DataXu Online Advertising Platform Major Product Offerings
7.6.4 DataXu Online Advertising Platform Revenue in Global Market (2018-2023)
7.6.5 DataXu Key News & Latest Developments
7.7 BaiDu
7.7.1 BaiDu Company Summary
7.7.2 BaiDu Business Overview
7.7.3 BaiDu Online Advertising Platform Major Product Offerings
7.7.4 BaiDu Online Advertising Platform Revenue in Global Market (2018-2023)
7.7.5 BaiDu Key News & Latest Developments
7.8 WeiBo
7.8.1 WeiBo Company Summary
7.8.2 WeiBo Business Overview
7.8.3 WeiBo Online Advertising Platform Major Product Offerings
7.8.4 WeiBo Online Advertising Platform Revenue in Global Market (2018-2023)
7.8.5 WeiBo Key News & Latest Developments
7.9 Twitter
7.9.1 Twitter Company Summary
7.9.2 Twitter Business Overview
7.9.3 Twitter Online Advertising Platform Major Product Offerings
7.9.4 Twitter Online Advertising Platform Revenue in Global Market (2018-2023)
7.9.5 Twitter Key News & Latest Developments
7.10 Tencent
7.10.1 Tencent Company Summary
7.10.2 Tencent Business Overview
7.10.3 Tencent Online Advertising Platform Major Product Offerings
7.10.4 Tencent Online Advertising Platform Revenue in Global Market (2018-2023)
7.10.5 Tencent Key News & Latest Developments
8 Conclusion
9 Appendix
9.1 Note
9.2 Examples of Clients
9.3 Disclaimer
LIST OF TABLES & FIGURES
List of Tables
Table 1. Online Advertising Platform Market Opportunities & Trends in Global Market
Table 2. Online Advertising Platform Market Drivers in Global Market
Table 3. Online Advertising Platform Market Restraints in Global Market
Table 4. Key Players of Online Advertising Platform in Global Market
Table 5. Top Online Advertising Platform Players in Global Market, Ranking by Revenue (2022)
Table 6. Global Online Advertising Platform Revenue by Companies, (US$, Mn), 2018-2023
Table 7. Global Online Advertising Platform Revenue Share by Companies, 2018-2023
Table 8. Global Companies Online Advertising Platform Product Type
Table 9. List of Global Tier 1 Online Advertising Platform Companies, Revenue (US$, Mn) in 2022 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Online Advertising Platform Companies, Revenue (US$, Mn) in 2022 and Market Share
Table 11. By Type ? Global Online Advertising Platform Revenue, (US$, Mn), 2022 & 2032
Table 12. By Type - Online Advertising Platform Revenue in Global (US$, Mn), 2018-2023
Table 13. By Type - Online Advertising Platform Revenue in Global (US$, Mn), 2024-2032
Table 14. By Application ? Global Online Advertising Platform Revenue, (US$, Mn), 2022 & 2032
Table 15. By Application - Online Advertising Platform Revenue in Global (US$, Mn), 2018-2023
Table 16. By Application - Online Advertising Platform Revenue in Global (US$, Mn), 2024-2032
Table 17. By Region ? Global Online Advertising Platform Revenue, (US$, Mn), 2022 & 2032
Table 18. By Region - Global Online Advertising Platform Revenue (US$, Mn), 2018-2023
Table 19. By Region - Global Online Advertising Platform Revenue (US$, Mn), 2024-2032
Table 20. By Country - North America Online Advertising Platform Revenue, (US$, Mn), 2018-2023
Table 21. By Country - North America Online Advertising Platform Revenue, (US$, Mn), 2024-2032
Table 22. By Country - Europe Online Advertising Platform Revenue, (US$, Mn), 2018-2023
Table 23. By Country - Europe Online Advertising Platform Revenue, (US$, Mn), 2024-2032
Table 24. By Region - Asia Online Advertising Platform Revenue, (US$, Mn), 2018-2023
Table 25. By Region - Asia Online Advertising Platform Revenue, (US$, Mn), 2024-2032
Table 26. By Country - South America Online Advertising Platform Revenue, (US$, Mn), 2018-2023
Table 27. By Country - South America Online Advertising Platform Revenue, (US$, Mn), 2024-2032
Table 28. By Country - Middle East & Africa Online Advertising Platform Revenue, (US$, Mn), 2018-2023
Table 29. By Country - Middle East & Africa Online Advertising Platform Revenue, (US$, Mn), 2024-2032
Table 30. Facebook Company Summary
Table 31. Facebook Online Advertising Platform Product Offerings
Table 32. Facebook Online Advertising Platform Revenue (US$, Mn) & (2018-2023)
Table 33. Facebook Key News & Latest Developments
Table 34. Google Company Summary
Table 35. Google Online Advertising Platform Product Offerings
Table 36. Google Online Advertising Platform Revenue (US$, Mn) & (2018-2023)
Table 37. Google Key News & Latest Developments
Table 38. WordStream Company Summary
Table 39. WordStream Online Advertising Platform Product Offerings
Table 40. WordStream Online Advertising Platform Revenue (US$, Mn) & (2018-2023)
Table 41. WordStream Key News & Latest Developments
Table 42. Sizmek Company Summary
Table 43. Sizmek Online Advertising Platform Product Offerings
Table 44. Sizmek Online Advertising Platform Revenue (US$, Mn) & (2018-2023)
Table 45. Sizmek Key News & Latest Developments
Table 46. Marin Software Company Summary
Table 47. Marin Software Online Advertising Platform Product Offerings
Table 48. Marin Software Online Advertising Platform Revenue (US$, Mn) & (2018-2023)
Table 49. Marin Software Key News & Latest Developments
Table 50. DataXu Company Summary
Table 51. DataXu Online Advertising Platform Product Offerings
Table 52. DataXu Online Advertising Platform Revenue (US$, Mn) & (2018-2023)
Table 53. DataXu Key News & Latest Developments
Table 54. BaiDu Company Summary
Table 55. BaiDu Online Advertising Platform Product Offerings
Table 56. BaiDu Online Advertising Platform Revenue (US$, Mn) & (2018-2023)
Table 57. BaiDu Key News & Latest Developments
Table 58. WeiBo Company Summary
Table 59. WeiBo Online Advertising Platform Product Offerings
Table 60. WeiBo Online Advertising Platform Revenue (US$, Mn) & (2018-2023)
Table 61. WeiBo Key News & Latest Developments
Table 62. Twitter Company Summary
Table 63. Twitter Online Advertising Platform Product Offerings
Table 64. Twitter Online Advertising Platform Revenue (US$, Mn) & (2018-2023)
Table 65. Twitter Key News & Latest Developments
Table 66. Tencent Company Summary
Table 67. Tencent Online Advertising Platform Product Offerings
Table 68. Tencent Online Advertising Platform Revenue (US$, Mn) & (2018-2023)
Table 69. Tencent Key News & Latest Developments
List of Figures
Figure 1. Online Advertising Platform Segment by Type in 2022
Figure 2. Online Advertising Platform Segment by Application in 2022
Figure 3. Global Online Advertising Platform Market Overview: 2022
Figure 4. Key Caveats
Figure 5. Global Online Advertising Platform Market Size: 2022 VS 2032 (US$, Mn)
Figure 6. Global Online Advertising Platform Revenue, 2018-2032 (US$, Mn)
Figure 7. The Top 3 and 5 Players Market Share by Online Advertising Platform Revenue in 2022
Figure 8. By Type - Global Online Advertising Platform Revenue Market Share, 2018-2032
Figure 9. By Application - Global Online Advertising Platform Revenue Market Share, 2018-2032
Figure 10. By Type - Global Online Advertising Platform Revenue, (US$, Mn), 2022 & 2032
Figure 11. By Type - Global Online Advertising Platform Revenue Market Share, 2018-2032
Figure 12. By Application - Global Online Advertising Platform Revenue, (US$, Mn), 2022 & 2032
Figure 13. By Application - Global Online Advertising Platform Revenue Market Share, 2018-2032
Figure 14. By Region - Global Online Advertising Platform Revenue Market Share, 2018-2032
Figure 15. By Country - North America Online Advertising Platform Revenue Market Share, 2018-2032
Figure 16. US Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 17. Canada Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 18. Mexico Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 19. By Country - Europe Online Advertising Platform Revenue Market Share, 2018-2032
Figure 20. Germany Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 21. France Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 22. U.K. Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 23. Italy Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 24. Russia Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 25. Nordic Countries Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 26. Benelux Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 27. By Region - Asia Online Advertising Platform Revenue Market Share, 2018-2032
Figure 28. China Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 29. Japan Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 30. South Korea Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 31. Southeast Asia Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 32. India Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 33. By Country - South America Online Advertising Platform Revenue Market Share, 2018-2032
Figure 34. Brazil Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 35. Argentina Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 36. By Country - Middle East & Africa Online Advertising Platform Revenue Market Share, 2018-2032
Figure 37. Turkey Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 38. Israel Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 39. Saudi Arabia Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 40. UAE Online Advertising Platform Revenue, (US$, Mn), 2018-2032
Figure 41. Facebook Online Advertising Platform Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 42. Google Online Advertising Platform Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 43. WordStream Online Advertising Platform Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 44. Sizmek Online Advertising Platform Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 45. Marin Software Online Advertising Platform Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 46. DataXu Online Advertising Platform Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 47. BaiDu Online Advertising Platform Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 48. WeiBo Online Advertising Platform Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 49. Twitter Online Advertising Platform Revenue Year Over Year Growth (US$, Mn) & (2018-2023)
Figure 50. Tencent Online Advertising Platform Revenue Year Over Year Growth (US$, Mn) & (2018-2023)